When representing HashKey MENA FZE in any capacity - be it as a Referrer, Third-Party Influencer, Key Opinion Leader, or any other third-party role - and across all platforms, including online forums, social media, direct messaging, or in-person events, you are required to fully acknowledge and strictly adhere to HashKey MENA’s rules and guidelines and those of the Virtual Asset Regulatory Authority (VARA), and the Regulations on the Marketing of Virtual Assets and Related Activities 2024 (the "Marketing Regulations") :
Dos (Things You Should Do)
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If any such activity, published material / promotional content involves remuneration or other forms of value, a clear and prominent disclosure must be included in the content, indicating that it was created, publicised, or presented as part of a compensated arrangement. Examples of which might include
- Advertisement: The publisher of this content may receive monetary or non-monetary incentives for publishing this post from HashKey MENA FZE.
- Advertisement: Posts are made as part of a remunerated arrangement with HashKey MENA FZE.
- Disclosure: The publisher received financial or non-financial incentives from HashKey MENA FZE for disseminating this content.
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Ensure all content is fair, clear, and not misleading. Provide accurate terms, conditions, and restrictions of any campaign, and avoid omitting key information.
- All content must be officially provided by HashKey MENA and approved by internal compliance.
- Ensure all content complies with local laws and regulatory requirements (e.g., VARA rules).
- Only showcase the real functionality and user cases of the HashKey platform. Do not exaggerate the results or conceal conditions. Ensure all data and information are supported by reliable sources.
- Third-party entities must take reasonable steps to ensure that their marketing activities comply with regulatory requirements. Including but not limited to Part I.C of the Marketing Regulations. https://rulebooks.vara.ae/rulebook/c-requirements-marketing
- Any HashKey MENA marketing content published must have prior approval from HashKey Global MENA compliance who may be required to seek approval from VARA.
Don’ts (Things You Should Not Do)
- Do not use exaggerated or untrue statements such as “zero-risk investment,” “get rich quick,” “safe,” “guaranteed,” or “low-risk,” which could mislead customers.
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Do not use language that creates a “Fear Of Missing Out” (FOMO), such as:
- “Act now and seize the opportunity!”
- “Limited-time offer, don’t miss out!”
- Do not imply that VARA or any other regulatory authority’s license equates to an endorsement or quality guarantee of the platform or its services.
- Do not use the HashKey logo, including any modified versions, without prior permission from HashKey MENA.
- Do not omit key campaign rules, applicable conditions, or limitations. Do not misrepresent, pressure, or use other inappropriate methods to promote or introduce products to customers.
- Refrain from applying undue pressure or coercing individuals to engage in trading, make deposits, or undertake any actions on the HashKey MENA platform. All user interactions should be conducted ethically, transparently, and in compliance with applicable regulatory standards
- Third-party entities must not neglect their compliance responsibilities. If regulations are violated, the third party will bear legal liability for the corresponding violations.
Important Notes
- If a third party fails to fulfill its obligations (e.g., violates regulations), it will bear legal liability for the violation.
- Third Parties will be held liable for breach of the Marketing Regulations if it fails to comply with its obligations under the Regulations. .
- Failure to follow these guidelines may result in legal liability and termination of the partnership.
For any questions, feel free to contact HashKey MENA:
- OTC Team Support: mena-otc@hashkey.com
- HashKey Customer Support Team: support@mena-cs.hashkey.com
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